As 2024 rolls up, ecommerce trends start to shape up in very exciting ways. Shopify blogs have everything it takes-what drives consumer interest this year, from gadgets down to wellbeing-focused items.
On that note, here is a preview of trending items that dominate online shopping and the reasons why they take center stage.
In 2024, the cutting edge in smart home technology is all about ease and automation: smart speakers, such as Amazon Echo, $99; security cameras, such as Ring Doorbell, $199. AI-based smart home devices intended to make your life more energy-efficient, like thermostats, are also finding their audience among the eco-conscious.
Eco-friendly products are in high demand. Reusable products abound-from silicone food storage bags all the way to a variety of biodegradable cleaning products-all starting at $12.99. Shopify stores pass on brands offering carbon-neutral packaging and organic materials as one way to appeal to those customers desiring to go green.
For example, fitness trackers like Fitbit Charge 6, $150, massage guns for $199, and $25 blue light glasses fly off the shelves along with increased consciousness about personal health. Supplements targeted at wellness make their popularity list, too, be those plant-based protein powders or adaptogenic teas.
People with pets are spending big on their fur babies: trendy stuff-like luxury pet beds for $89, interactive toys for $35, and pet GPS trackers for $50. What is hot in the niche of Shopify stores is personalized stuff: customized collars or engraved tags
The customized stuff like name necklaces for $50 and photo calendars at $30 sell really big. Shopify blogs explain that there is a great liking for unique and personalized items which can serve as great gifts or memorable keepsakes.
Everything is selling off the virtual shelves, from $40 wireless charging pads to ergonomic laptop stands retailing for over $60. Shopify shopkeepers are cashing in on the trends in technology by selling items both stylish and functional, such as colorful cable organizers or customized phone cases.
How to check trends in your Niche | Glimpse | Google trends
Owais Amin
To the Lykkers, being on-trend isn't about keeping up with the Joneses; it means they find products that speak to their values, passions, and aspirations. From sustainable goods to personalized gifts, Lykkers make a deal out of the pleasure of finding functional and inspiring stuff.
Tips for Shopify Sellers
Offer limited editions to create exclusivity.
Utilize AI-driven insights to get into the psyche of consumer behavior and target better.
Add sustainability to your brand story, since eco-conscious consumers increasingly use ethical shopping.